Meet Asher Schofield

[ 3 ] December 16, 2008 |

Today’s Kidoinfo Interviewer: Katy Killilea

With his wife, Erin, Asher owns the very popular and stylish Frog and Toad store on Hope Street on Providence’s East Side.

Asher SKidoinfo: What neighborhood do you live in?
AS: Warren, North End

Kidoinfo: How long have you been in Rhode Island?
AS: Fifteen years

Kidoinfo: What is your current state of mind?
AS: Rational

Kidoinfo: Who’s in your family?
AS: My wife, Erin, and two daughters, Flavia, three years old, and Hazel, six months

Kidoinfo: What trait do you most admire about your family?
AS: Our sense of humor. Without it we’d be goners.

Kidoinfo: What is your favorite thing to do?
AS: Go to the beach with a hastily packed cooler, insufficient beach towels, SPF 60, and just enough cash to pay for parking.

Kidoinfo: Where is your favorite place to hang out?
AS: Booth #4 at Whole Foods, fresh from a fruitful shop, ready for a family lunch, and happy to see any friends out shopping as well.Kidoinfo: Where would you most like to live?
AS: Montrealabama, a fictional city that is cool like Montreal but warm like Alabama.

Kidoinfo: What do you like to do when you are not with your kid(s)?
AS: I’m a big proponent of “guy time.” This usually consists of softball, beer, inane stories, and self-ridicule.

Kidoinfo: What is the most overrated thing about parenthood?
AS: After witnessing the magic of both my daughters’ births into this world, it is impossible for me to say anything about parenthood is overrated. If I had to throw something out there, I’d have to say that the whole “It Takes a Village” theory is a crock. I mean where the hell IS this village anyway?

Kidoinfo: What is your most treasured possession?
AS: It’s a three-way tie: keys, wallet, phone. They’re always in my pockets, with none more vital to daily operations than the other.

Kidoinfo: What superpower would you most like to have?
AS: Buns of steel.

Kidoinfo: Who is your favorite fictional mother or father?
AS: Royal Tenenbaum from The Royal Tenenbaums. He’s a wonderful reminder that being lousy is a beautiful thing too.

Kidoinfo: What are you going to do now that you have answered these questions?
AS: Spellcheck

In the interest of community building, we will periodically profile a parent from our Kidoinfo community. If you want to share your ideas or request a questionnaire so that you can be considered for a future “Meet a Parent” column, please contact us!

Category: dads, local ri area, meet a parent

Anisa Raoof

about the author ()

Anisa Raoof is the publisher of She combines being a mom with her experience as an artist, designer, psych researcher and former co-director of the Providence Craft Show to create the go-to spot for families in Rhode Island and beyond. She loves using social media to connect parents with family-related businesses and services and promoting ways for parents to engage offline with their kids. Anisa believes in the power of working together and loves to find ways to collaborate with others. An online enthusiast, still likes to unplug often by reading books and magazines, drawing, learning to knit, making pop-up books with her two sons and listening to records with her husband.

Comments (3)

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  1. calendar kate says:

    Asher: the most popular man in Music Together?

  2. elyse says:

    i love frog & toad! it has the cutest and coolest stuff. always a treat!

  3. Hannah says:

    Katy, this was a great interview. Such great questions!

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